Dr. Reem M. Elalfy is an Associate Professor at Ain Shams University.
She has over 25 years of experience as an academic. During this time, she has served as a Coordinator of MBA and DBA Programs at Ain Shams University.
She teaches principles and advanced topics in Management and Marketing at the undergraduate and postgraduate levels. She has also supervised a considerable number of dissertations. Her research focuses on consumer behavior, customer relationship management, sustainable marketing, and career decision-making.
She published several Research Papers that also Provides More Beneficial Recommendations on How to build and manage strong relationships with customers. Furthermore, she is working as an instructor and dean of admission at BUC University in Egypt.