Dr. Marcelo Ferrer is a professor at Universidad Americana and Universidad San Ignacio de Loyola in Asunción, Paraguay. Doctor of Business Administration; Master’s Degree in Marketing and Business Management; Bachelor’s Degree in Business Administration. His research interests include innovation, technology adoption and MSME management. He is currently the Director of the Research Department at Universidad San Ignacio de Loyola.
Dr. Marcelo Ferrer
Presentation Title: Adoption of Technology for the Management of Paraguayan Microenterprises
Universidad Americana, Paraguay
Past Speaker